Business
5 Ways to Be the Leader in Your Niche
Building bigger and powerful brands takes continuous effort. It involves strategically positioning your brand as a better option in the market and developing a reputation as an expert in your industry. Startups and small business owners may expect overnight success for their brands, but it never happens that way. Getting to the top is a…
Read More7 Tips to Skyrocket your Sales with a Personalized Chatbot
Your website visitors expect you to make it easy for them to get in touch with you. The harder it is for the end-user the less likely they are to take the time to reach out. Historically contact forms have been the go-to and trusted method for your users to get in touch. Contact forms…
Read MoreADA Compliance and WordPress
What is ADA compliance? In 2010 The United States Department of Justice released “The Americans with Disabilities Act” or ADA Standards for Web Accessible Design. This act was put in place to ensure that disabled persons can easily access a business’s website. In order to ensure that a business’s website is ADA compliant it is…
Read More5 Reasons you Should Use Apple Pay and Stripe Payment Gateways on your WordPress Website
There are many forms of payment options that online vendors can accept: debit cards, credit cards, Cash On Delivery (COD), and even bank transfers. However, online retailers are increasingly expanding their options to include more technology-focused gateways. One such payment option that’s spreading across the web is Apple Pay. Apple Pay is a mobile payment…
Read MoreIs Your Brand Boring? Spice it up With These 7 Tips
Building a strong and interesting brand is important for organizations if they are to remain relevant and competitive. Very few brands get to enjoy a market with few competitors. For this reason, having a bland and boring brand can derail any business no matter how unique their products and services are. Herein are seven effective…
Read MoreWhat Makes for a Good Logo?
A logo is an important component of a business brand. It is the visual manifestation of a business and symbolically represents the business values, products and services. An effective logo is one that invokes feelings in consumers and allows them to instantly associate it with the particular business. For business brands to have long term…
Read MoreWhy We Love SEO (And You Should, Too!)
Essentially, SEO (the common abbreviation for Search Engine Optimization) is the process of affecting the visibility of a website in search results using the right content and keywords. The main aim of SEO is to ensure that a website ranks higher on search engines for various keywords. To get to the first page of Yahoo!,…
Read More10 Email Subject Line Templates that Sell
Just about everyone that searches through their inbox will realize that the vast majority of emails go unread. Even when emails are specifically requested by a past client or potential lead, it does not take much for them to get lost in piles of spam. That being said, an effective email campaign can still be…
Read MoreHow to Write Good Articles Even if You’re not a Pro
Creating world-class content is one of the pillars of a powerful online presence, but this is no easy task for those that are not professional writers. Choosing appropriate subjects, collecting accurate information, and even posting the content at the correct time often makes this process feel like a full-time job. For those that have had…
Read MoreHow to get Visitors to Subscribe on your Blog
It does not take much to become exasperated with a blog that is not attracting visitors and then converting those visitors into subscribers. Many bloggers will invest a few weeks into their website and expect immediate gratification, but that kind of transformation is a rarity. Creating a successful blog with a growing base of subscribers…
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